A checklist of well-known enterprise writers and theorists who’ve written vital books about the world of business. All types of business writers and theorists have been listed, including those who have written about advertising, productivity, management, operations, and quality control.
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In what Collins phrases a prequel to the bestseller Built to Last he wrote with Jerry Porras, this worthwhile effort explores the way good organizations will be was ones that produce nice, sustained results. To find the keys to greatness, Collins’s 21-person analysis team (at his management analysis agency) read and coded 6,000 articles, generated greater than 2,000 pages of interview transcripts and created 384 megabytes of pc information in a five-12 months challenge.